Procter & Gamble Bets on Innovation
Behind the curtain, the mission of the testeazainovatia.ro product-centric concept is to open up a direct dialogue between the brand and new mothers, who want to choose only what’s best for their little ones.
Behind the curtain, the mission of the testeazainovatia.ro product-centric concept is to open up a direct dialogue between the brand and new mothers, who want to choose only what’s best for their little ones.
It’s probably safe to say that today we live in a 60’s adman most desired dream: a world in which we get to know our customers more than at any given point in the history of advertising.
Mobile & Video – From rising stars to industry drivers
Oh, the good times… A faint memory, an almost lost thought and a whispered wish, come true for a few evenings that took Bucharest back to a time we remember as La Belle Epoque.
“A wise man should have money in his head, but not in his heart”, wrote Jonathan Swift. Would it be wise not to have any at all?
It defines us as humans and gives meaning to our lives: the sense of purpose is one of the driving forces behind our evolution as individuals. (…) We are programmed to embark on a neverending search of the next life-changing experience. Or, just as well, the rarest Pokémon out there.